Live Más Scholarship: Taco Bell's $25K Award
The Live Más Scholarship explained: Taco Bell Foundation's award for 16–26-year-olds — no GPA requirement, up to $25,000, video/essay application, October–January window.
The Live Más Scholarship is the Taco Bell Foundation's scholarship programme for students aged 16–26 — notable for having no GPA requirement and for asking applicants to submit a short video or essay about their passion rather than their grades. Awards run up to $25,000, and the application window runs roughly October to January. This page explains it; applications go only through the Foundation's official site.
What the scholarship is
The Live Más Scholarship is run by the Taco Bell Foundation, the chain's charitable arm, and it is built differently from most scholarships: it is aimed at young people the Foundation describes as innovators, creators and dreamers, and the application asks about passion, not grades — there is no GPA requirement. Applicants answer with a short video (or essay) about what they want to pursue and the impact they want to make. Awards run up to $25,000 per recipient, toward education at accredited colleges, universities and vocational/technical schools.
Who can apply, and when
Eligibility, per the Foundation: applicants must be 16–26 years old and enrolled or planning to enroll in an accredited post-secondary programme; the programme is open to students generally, with Taco Bell team members among its applicants. The application window runs roughly October to January for each cycle — the window for the current cycle is open now (late October) — and the Foundation's site carries the cycle's exact deadline and rules. The programme's scale, per Foundation figures for the 2026 cycle: about $14.5 million awarded across 1,500+ scholarships, from roughly 41,000 applications — competitive, but an order of magnitude more accessible than most national scholarships, precisely because it does not screen on grades.
How to apply — the only route
Applications are made through the Foundation's official scholarship site (linked from tacobell.com/education and at tacobellfoundation.org). This page is an explainer on an independent guide site: we cannot accept, review or forward an application, and any third-party site charging a fee to "help" you apply is not the Foundation. Prepare the one asset the application actually turns on — your story, in video or words — and submit it on the official site before the January deadline.
About this guide's data
Every figure in this guide comes from one dataset: sampled Taco Bell prices and published nutrition, compiled and verified in October 2026 (prices are re-checked monthly, and every data page carries its verification stamp). Rankings state their rule in the open and are computed from those rows — never voted on, never estimated. Where a value is missing it is shown as missing, and each named item links to its own page, where the full label, allergen record and sampled price range can be checked. Prices vary by location; nutrition values are the published figures for the standard build.
Frequently asked questions
What is the Live Más Scholarship?
The Taco Bell Foundation's scholarship for students aged 16–26. It awards up to $25,000 toward post-secondary education and selects on passion — a short video or essay — rather than grades; there is no GPA requirement.
Who is eligible for the Live Más Scholarship?
Students aged 16–26 who are enrolled in, or planning to enroll in, an accredited college, university or vocational/technical programme. Taco Bell team members are among its applicants.
When is the Live Más Scholarship deadline?
The application window runs roughly October to January each cycle. The exact deadline for the current cycle is published on the Taco Bell Foundation's official site.
How do I apply for the Live Más Scholarship?
Only through the Foundation's official site (from tacobell.com/education or tacobellfoundation.org). This site is an independent explainer and cannot accept applications.